What signal does being prepared to stay away on a Saturday night give to the airlines?

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What signal will "staying away on Saturday night" give to the airlines and how would they possibly react?










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    Not just airlines but all sorts of travel: hotels, car rentals, trains...
    – user71659
    16 mins ago










  • What is "staying away on Saturday night"?
    – Jan Doggen
    2 mins ago














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What signal will "staying away on Saturday night" give to the airlines and how would they possibly react?










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  • 1




    Not just airlines but all sorts of travel: hotels, car rentals, trains...
    – user71659
    16 mins ago










  • What is "staying away on Saturday night"?
    – Jan Doggen
    2 mins ago












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up vote
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What signal will "staying away on Saturday night" give to the airlines and how would they possibly react?










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What signal will "staying away on Saturday night" give to the airlines and how would they possibly react?







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Jason Park is a new contributor to this site. Take care in asking for clarification, commenting, and answering.
Check out our Code of Conduct.






Jason Park is a new contributor to this site. Take care in asking for clarification, commenting, and answering.
Check out our Code of Conduct.







  • 1




    Not just airlines but all sorts of travel: hotels, car rentals, trains...
    – user71659
    16 mins ago










  • What is "staying away on Saturday night"?
    – Jan Doggen
    2 mins ago












  • 1




    Not just airlines but all sorts of travel: hotels, car rentals, trains...
    – user71659
    16 mins ago










  • What is "staying away on Saturday night"?
    – Jan Doggen
    2 mins ago







1




1




Not just airlines but all sorts of travel: hotels, car rentals, trains...
– user71659
16 mins ago




Not just airlines but all sorts of travel: hotels, car rentals, trains...
– user71659
16 mins ago












What is "staying away on Saturday night"?
– Jan Doggen
2 mins ago




What is "staying away on Saturday night"?
– Jan Doggen
2 mins ago










1 Answer
1






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oldest

votes

















up vote
6
down vote



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It tells them that you're most likely not travelling for business. The common airline-industry knowledge states that most business travelers will leave during the early part of the week and return home on Thursday or Friday in order to spend their weekend at home. If you're willing to stay over the weekend you're probably (or so the thinking goes) travelling for leisure and getting the most out of your vacation by staying for the weekend.



Business travelers are generally paying with a company credit card (or getting reimbursed) so they typically care far less about the cost of their tickets. Thus, airlines can get higher prices from them. Leisure travelers, on the other hand, are usually paying with their own money and are thus more price sensitive customers. Hence, the discount for staying a Saturday night may help attract them to purchasing a ticket.



This practice of finding dividing lines between types of customers (such as the Saturday night stay) is called "segmentation" and allows airlines to charge customers according to the features of their trip that are most important to them. This is the basis of an airline's Revenue Management department, whose job it is to find these segments and set out different price points in the market according to the needs of each different segment.






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    1 Answer
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    1 Answer
    1






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    active

    oldest

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    up vote
    6
    down vote



    accepted










    It tells them that you're most likely not travelling for business. The common airline-industry knowledge states that most business travelers will leave during the early part of the week and return home on Thursday or Friday in order to spend their weekend at home. If you're willing to stay over the weekend you're probably (or so the thinking goes) travelling for leisure and getting the most out of your vacation by staying for the weekend.



    Business travelers are generally paying with a company credit card (or getting reimbursed) so they typically care far less about the cost of their tickets. Thus, airlines can get higher prices from them. Leisure travelers, on the other hand, are usually paying with their own money and are thus more price sensitive customers. Hence, the discount for staying a Saturday night may help attract them to purchasing a ticket.



    This practice of finding dividing lines between types of customers (such as the Saturday night stay) is called "segmentation" and allows airlines to charge customers according to the features of their trip that are most important to them. This is the basis of an airline's Revenue Management department, whose job it is to find these segments and set out different price points in the market according to the needs of each different segment.






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      up vote
      6
      down vote



      accepted










      It tells them that you're most likely not travelling for business. The common airline-industry knowledge states that most business travelers will leave during the early part of the week and return home on Thursday or Friday in order to spend their weekend at home. If you're willing to stay over the weekend you're probably (or so the thinking goes) travelling for leisure and getting the most out of your vacation by staying for the weekend.



      Business travelers are generally paying with a company credit card (or getting reimbursed) so they typically care far less about the cost of their tickets. Thus, airlines can get higher prices from them. Leisure travelers, on the other hand, are usually paying with their own money and are thus more price sensitive customers. Hence, the discount for staying a Saturday night may help attract them to purchasing a ticket.



      This practice of finding dividing lines between types of customers (such as the Saturday night stay) is called "segmentation" and allows airlines to charge customers according to the features of their trip that are most important to them. This is the basis of an airline's Revenue Management department, whose job it is to find these segments and set out different price points in the market according to the needs of each different segment.






      share|improve this answer






















        up vote
        6
        down vote



        accepted







        up vote
        6
        down vote



        accepted






        It tells them that you're most likely not travelling for business. The common airline-industry knowledge states that most business travelers will leave during the early part of the week and return home on Thursday or Friday in order to spend their weekend at home. If you're willing to stay over the weekend you're probably (or so the thinking goes) travelling for leisure and getting the most out of your vacation by staying for the weekend.



        Business travelers are generally paying with a company credit card (or getting reimbursed) so they typically care far less about the cost of their tickets. Thus, airlines can get higher prices from them. Leisure travelers, on the other hand, are usually paying with their own money and are thus more price sensitive customers. Hence, the discount for staying a Saturday night may help attract them to purchasing a ticket.



        This practice of finding dividing lines between types of customers (such as the Saturday night stay) is called "segmentation" and allows airlines to charge customers according to the features of their trip that are most important to them. This is the basis of an airline's Revenue Management department, whose job it is to find these segments and set out different price points in the market according to the needs of each different segment.






        share|improve this answer












        It tells them that you're most likely not travelling for business. The common airline-industry knowledge states that most business travelers will leave during the early part of the week and return home on Thursday or Friday in order to spend their weekend at home. If you're willing to stay over the weekend you're probably (or so the thinking goes) travelling for leisure and getting the most out of your vacation by staying for the weekend.



        Business travelers are generally paying with a company credit card (or getting reimbursed) so they typically care far less about the cost of their tickets. Thus, airlines can get higher prices from them. Leisure travelers, on the other hand, are usually paying with their own money and are thus more price sensitive customers. Hence, the discount for staying a Saturday night may help attract them to purchasing a ticket.



        This practice of finding dividing lines between types of customers (such as the Saturday night stay) is called "segmentation" and allows airlines to charge customers according to the features of their trip that are most important to them. This is the basis of an airline's Revenue Management department, whose job it is to find these segments and set out different price points in the market according to the needs of each different segment.







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